Experience

June 3, 2025

My Experience Training Journalists for the Future of Media

Last week, I had the incredible honour of facilitating a two-day training on Multimedia, Artificial Intelligence, and Digital Tools for journalists from across north-central Nigeria. It was a powerful convergence of storytelling, technology,

December 17, 2019

Why Communication in Development Campaigns Gets Blamed — And How to Track It Better

In Nigeria’s development sector, especially in public health and behaviour change campaigns, communication often becomes the scapegoat when programmes fall short. Take a meningitis immunisation campaign with a target of 95% coverage. If